OOH Advertising has transitioned over the years. With people spending more and more time outside their home they hold utmost importance in advertising. Scroll down to uncover the 3 latest trends in advertising!
STREET FURNITURE:
From bus shelters to malls, street furniture and roadside advertising rapidly reach the entire urban population. Street Furniture renders advertising which connects with consumers on an intimate, face-to-face level. Mediums such as bench and bus shelter advertising provide impact to a mass vehicular and pedestrian audience. Whether providing broad-based coverage in many markets or targeted to a single neighborhood, Street Furniture advertising is very productive for high-end fashion, entertainment as well as for packaged goods.
LARGE FORMAT OUTDOOR BILLBOARD:
The latest trend is for head-turning, impactful, eye-catching OOH Advertising. Large format outdoor Billboards are just what you need to communicate, inform, entertain and engage your audience. The big billboards are going to attract onlookers as well as bring out the correct promotion of your brands and products.
AIRPORT:
Airport Advertising communicates with trend-setters, international & domestic audiences as well as decision makers. OOH Advertising has experienced huge growth over the years. Initially, OOH Advertising began with hoardings and billboards and evolved gradually with the dawn of different technologies. Airport advertising is playing an important role in endorsing brands. It is becoming one of the best mediums where businesses meet potential customers. Air travelers in India have multiplied at a phenomenal pace in the last few years. The increased traffic increases the chances of your ad being seen by a larger audience.
