Latest Issue
Age of Digital Signage
At both the organizational and industry levels, attempts to alter the digital
world have advanced dramatically during the past two years. The COVID-19
dilemma has actually sped up the digitization of customer contacts in Asia-Pacific by 4 years, according to a McKinsey analysis.
Features
NEW PRODUCTS
Insight print communication hits various milestones with multiple installations of the Fujifilm Revoria
12TH JULY, 2022: A market leader in digital printing solutions, Insight Print Communications announced multiple successful installations of the Fujifilm Revoria across the country. A renowned brand in the Graphic Arts space, Fujif...
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Caterpillar Signs Installs the First EFI VUTEk FabriVU 340i+ Soft Signage Printer at Ahmedabad
One of the leading company in signage, Caterpillar Signs (a group bayport company), installs the EFI VUTEk FabriVU 340i+ Soft Signage Printer at their premises in Ahmedabad. Mr. Nishant Shah, CEO, Caterpillar Signs is thrilled wit...
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Kornit’s Atlas MAX is the best bet for on-demand production
The fashion and retail market has never been more demanding, with customers presenting detailed requirements to brands and fulfillers. So, Kornit Digital has released its new MAX technology, establishing a new standard for on-de...
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Durst launches P5 TEX iSUB – a milestone for sublimation printing
In tune with the trends in the soft signage market, Durst has set a milestone in the field of sublimation printing with the launch of its P5 TEX iSUB (Inline sublimation). The iSub eliminates individual work steps, resulting in a ...
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Mimaki releases Pure Clear Ink for 3D printers
Mimaki Engineering Co., Ltd, has released its Pure Clear ink called “MH-110PCL” for use with the Mimaki UV-curable full-color 3D inkjet printer “3DUJ-553.” The pure clear ink is a product reducing the yellowish tin...
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Roland rolls out Engraving Accessory Kit for its SRM-20 Compact Milling Machine
Roland DGA Corporation has rolled out a new Engraving Accessory Kit for its SRM-20 compact milling machine. The Engraving Accessory Kit essentially transforms the SRM-20 into a rotary engraving and diamond-scribing device that’s...
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SuperECO – an Inkjet Printable Banner fabric from Miraai Advanced Composites
Coimbatore based Miraai Advanced Composites (P) Ltd has introduced SuperECO, an eco-friendly inkjet printable banner media developed specifically to address the growing ban on all plastic materials in India. These products – Eco...
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Arrow Digital open for demos with the latest Canon Colorado 1650 UVgel printer at Ahmedabad Democenter
Arrow Digital is thrilled with the Installation of Canon Colorado 1650 at their experience centre in Ahmedabad. Arrow has many ground-breaking technologies installed under one roof, this makes arrow a 360 degree solution provider....
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ViziPrint Deco+ PET film from Drytac, suitable for retail storefronts and POP or backlit displays
Drytac now offers an optically clear gloss PET film with a permanent acrylic adhesive called ViziPrint Deco +, with a durability of 7 years. The film has also been designed for the creation of stunning graphics and window decals w...
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Drytac’s Polar Choice White Films for flat signage and advertising with durability upto 5 yrs
Drytac, the leading international manufacturer of self-adhesive materials for the large-format print and signage markets, has introduced Polar Choice White monomeric PVC films. The film is suitable for both indoor and outdoor appl...
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CASE STUDIES
Metal / Tin makes a comeback as a viable and durable substrate for advertising display boards
Advertising display boards are placed for product visibility and brand positioning; to entice customers and inspire a purchase, or often convey environmental or socially important messages such as Danger, No parking, No tress pass...
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3D Billboards: A Revolutionizing Trend
Creating impactful advertising campaigns is driving digital innovation to new heights, especially in the out-of-home (OOH) advertising arena. Billboards comprise an enormous part of the advertising market, and over the years we’...
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Kolkata Metro generates Rs.14.43 cr from branding, signage, advertising during April-21-Jan22
In the month of January 2022 alone, the Kolkata Metro has earned Rs.4.42 crore from its non-fare revenue (NFR) initiatives such as advertisement, hoardings, signage etc. And during the period April 2021 to January 2022, the Metro ...
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“Amazon’s ‘On Box Advertising’ Campaign” – by Lily Shanker**
With millions of products being shipped worldwide thanks to eCommerce, packaging has come a long way from the plain cardboard cartons to customized boxes, all in an attempt to promote brand awareness and brand loyalty.
In 2015, Am...
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How retailers can use digital signage to improve the in-location experience?
The CEO of Raydiant, Bobby Marhamat expresses his views on how the retailers shall begin to plan on the customer retaining once everything re-opens and why shall Digital Signage be the center of attraction in extending the opening...
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Bosch Goes Strong on its OOH Strategy During Pandemic
Bosch’s brand recognition strategy during the COVID-19 pandemic was helped by a decision in 2017 to incorporate an out-of-home (OOH) in its marketing mix. The decision to bring OOH into the mix came largely from looking at iconi...
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Free Advertising on Digital Billboards Make Small Businesses Go ‘Up and Running’
A campaign to help small businesses bounce back after Covid-19 lockdown – by running free advertising on giant digital billboards across the country – has been hailed an ‘overwhelming’ success. When New Zealand was...
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Unique OOH Campaign in Peru Raises Awareness on Skin Cancer
La Liga Contra el Cáncer, a public health initiative, used a roadside billboard campaign in Peru to raise awareness about the harmful effects of ultraviolet radiation, and communicated the dangers of unprotected exposure to the s...
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An Inventive Billboard with A Twist Waiting Sunset
A billboard ad for BBC’s Dracula, impaled with stakes, slowly reveals its hidden image and turns creepier as the Sun sets. A BBC creative, the bloody clever Dracula, is the gothic masterpiece from Bram Stoker, which is the c...
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Guinness Dynamic, Digital OOH Campaign Was Designed to Promote Six Nations
Diageo stout brand, Guinness’ had initiated a nationwide digital, dynamic out-of-home campaign that was aimed at encouraging fans to settle in to match venues, pubs, bars or at home and take in a game with a pint of the black st...
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INTERVIEWS
There is a good ‘Sign’ of growth for AJS Marketing in Signage and Advertising
There is a good sign of growth in signage and advertising for Mumbai based A.J.S. Marketing. Consider the fact that the company was started by Allwyn Joseph Sequeria (AJS) with just 300 sq.ft shop in 1989. Now the c...
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SS Associates, the Badshah of graphics screen printing invests in digital printing
As a trader (canvasing) in commercial printing, Sathya Narayanan K, one of the partners of Coimbatore-based SS Associates, happened to visit a Print Exhibition at Hyderabad in 2007, where he saw a live demonstration...
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Retail Junction – a large format digital PSP with a special interest in screen printing
Noida based Retail Junction is a large digital printing house that also has four advanced screen printing machines with complete pre-press and post-press facilities. Established in 2013, Retail Junction has a 30000 ...
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Globally, over 40% of Zund’s Revenue emanates from signage and related industry sales
Swiss-based Zünd (Zünd Systemtechnik AG) digital cutting system is a perfect choice for the signage sector. Its 100% Indian subsidiary, Zund India (Pvt) Ltd has become popular in India for its cutting edge digital...
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Collaborating for innovative products, top service and excellent product quality to manufacture modular signage systems and display products
Cosign India Pvt Ltd was established in 2010. Cosign is a designer, manufacturer and supplier of Modular Signage Systems and Display products. With Head Office in Belgium, the company has a presence in more than 100...
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From printing formats of branding and signage to going Pan India with Digital printing and Branding work
Hannu Marketing was established in 1998. The company has been a pioneer in the wide-format printing, branding and signage industry for the last 25 years. They offer a comprehensive menu of services, ranging from Lar...
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Heading towards greener alternatives to contribute to saving the world from drastic climatic changes
Jupiter Branding Solutions was founded in 2015. It is engaged in the distribution of eco-friendly printing media including fabrics/ cloth banners, premium canvas, self-adhesive fabric etc.
Why did you think of your ...
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Printing Service providers are committed to offering sustainable printing and packaging Industry
Arrow Digital Pvt. Ltd was established in 2003. Arrow has been spearheading a handful of industries including Display Graphics and Signage, Textile, Ceramic, Label and Packaging. It has always led by example in the ...
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The Inks market trend is the basis of predicting the future of Digital and Screen Printing market
Recently, one of the big signage producers in South India has revealed that although he does not want to invest in screen printing technology when it comes to the large volume display boards and branding orders, he ...
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Reet Retails choose Pixeljet® Ultron+
Monotech Systems Limited who recently celebrated their 22nd anniversary, have installed their Pixeljet® Ultron+ UV Hybrid Printer with Ricoh, Industrial-Grade Print Heads, in the city of Hyderabad.
The company, wh...
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A “Pandemic Shift” in Signage Industry: Looking Beyond Retail
The subsidiary of MAAS ROOS Signage, LPFLEX Sign Systems India is a global signage and digital solutions company. In an email interview with Mr. Amit P Kapani, CEO, LPFLEX Sign Systems India, we tried to capture a b...
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KAO Chimigraf leading the way with operations & business strategy in the Indian Market
Kao Chimigraf has developed the world’s first water-based pigment inkjet ink for printing on film materials used in flexible packaging. What are its USP and advantages?
One of Kao’s latest ink innovations is eco...
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LATEST NEWS
Kejie Digital from Shanghai, China marking its debut at Media Expo 2022
For the first time in Media Expo, Kejie Digital would be presenting its range of fastest growing wide-format digital print technology.
Kejie is a flagship brand of Lingfeng. Lingfeng is a registered company in China with its operations...
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Arrow Digital Installs the EFI Pro 32r+ Roll to Roll Printer at Kuldip Enterprise (Amazing Prints) in New Delhi.
Kuldip Enterprise is a Delhi-based sign and display manufacturer, providing all types of signage and fabrication solutions to various brands & Corporates. While discussing with the Managing Director of Kuldip Enterprise, Mr. Harbha...
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Arrow Digital Installs EFI VUTEk GS3250LX Pro Hybrid UV LED Printer at Bhavesh Signs, Ahmedabad
Arrow Digital has recently installed the EFI VUTEk GS3250LX Pro at Bhavesh Signs, Ahmedabad. Bhavesh Signs, a well-known name in the Signage Industry based in Gujarat, has achieved great heights in a very short span of time. Their cli...
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Chandigarh gets its first EFI VUTEk Installed at Indian Hobbies House by Arrow Digital
Arrow Digital announces the installation of the EFI VUTEk LX3 Pro UV LED Hybrid printer at Chandigarh.
Indian Hobbies House is a well-known persona in the Outdoor Signage Industry. Mr. Suresh Kohli, Managing Director at IHH, shared h...
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Caterpillar Signs Installs the First EFI VUTEk FabriVU 340i+ Soft Signage Printer at Ahmedabad.
One of the leading company in signage, Caterpillar Signs (a group bayport company), installs the EFI VUTEk FabriVU 340i+ Soft Signage Printer at their premises in Ahmedabad. Mr. Nishant Shah, CEO, Caterpillar Signs is thrilled with the...
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Insight print communication hits various milestones with multiple installations of the fujifilm revoria
12TH JULY, 2022: A market leader in digital printing solutions, Insight Print Communications announced multiple successful installations of the Fujifilm Revoria across the country. A renowned brand in the Graphic Arts space, Fujifilm i...
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Promos boost productivity with hp latex 1500 industrial printer
4TH Aug 2022, Delhi: Promos is South Delhi Okhla-based leading print service provider catering to high-end brands, it offers state of art one-stop solutions for outdoor and indoor applications, product development, merchandising displa...
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Media Expo New Delhi 2022 kicks off with over 250 products and technologies on display
Raising the curtains on the latest advertising trends and technologies, Media Expo New Delhi 2022 is up and running at India Exposition Mart Limited, Greater Noida. The trade fair features 23 first-time exhibitors among the 130+ exhibi...
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Govt of India to implement USD 2 Million ‘Way Finding App project at UN’s Geneva Office
The Union Cabinet chaired by the Prime Minister, Narendra Modi, has approved the proposal for signing of an agreement with the United Nations on a ‘Way Finding Application’ to be used in the Palais des Nations, United Nations Offic...
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Wrap Fest, a new vinyl installation and vehicle wrapping event by FESPA
FESPA is launching Wrap Fest, a brand-new event dedicated exclusively to vehicle wrapping, vinyl installation and detailing. The event will run for the first time from 26 – 27 April 2023 at the Silverstone racing circuit, Northampton...
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First Screen Printing Museum unveiled in Filderstadt showcasing “Domberger Collection”
The first ever screen printing museum has been unveiled in Filderstadt, Baden-Württemberg, Germany. It is already being treated as a “beacon of the history of artistic screen printing”. The museum showcases the famous R...
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EVENTS
In-Store Asia opened up new perspectives and impetus for retail industry at the recently concluded event in Mumbai
The 13th edition of In-Store Asia, part of EuroShop Family of Events was organised at the Jio World Convention Centre (JWCC) in Mumbai from 29 June to 1 July 2022. The event brought together industry stakeholders and highlighted cuttin...
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INNOVATIVE CONCEPTS
Coke Goes Big with Covid Social Distancing in Times Square
Coca-Cola bought an ad in New York City’s Times Square and extended the space between the letters that spelt its brand. The message is clear: Coca-Cola wants you to respect social distancing. Not only is the choice to buy an out-of...
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