The Project
Nissan Germany, in order to launch their successful Juke model into the German automotive market, developed a special edition model with a production run of 400 vehicles. To make the Juke at little bit more special and enticing to the potential German buyer, Nissan decided to upgrade the exhaust end piece, put a digital navigation system on board, and FIT day running lights. But, the highlight of the special edition was the total wrap of all vehicles with revolutionary new car wrapping films from 3M Company.
The Solution
To meet the tight deadline and quality needs of the client, 3M proposed a solution to handle all aspects in one place at one time for simplification and improved management and control of the process. 3M Services in Germany have the ability to handle wide-ranging service projects directly for key Brands like Nissan. With all of the other mechanical and electrical fittings in place, the 3M team successfully wrapped the prestigious vehicles with new 3M Scotchprint® Wrap Film Series 1080 in the chosen colour and finish. For the special edition, the chosen colour was matte black. Application was very fast, as no printing or laminating was involved, and the Controltac™ and Comply™ positionable adhesive system enabled large contoured areas to be covered quickly without trapping any air bubbles. In totality, it was a successful 3M wrap for Nissan Juke!
