When it comes to advertising, creativity has no boundaries or limits. From billboards to Cab branding commonly known as radio cab advertising, ads can be put up anywhere. Cab advertising in India has gained pace over the past few years. It is a great way to showcase your brand or product at frugal and economical costs.
Various cab providers are providing the service for advertising on their cabs these days which has brought successful cab advertising in major cities of India. Cabs and taxis are widely used all over the nation as a way of public transport. With cab advertising, one can have frequent and constant eye-level outdoor advertising and your ad can be broadcasted at all hours of the day. It is the most cost-efficient form of OOH advertising. This is the reason why almost all major cab providers such as Mega, Meru, and Easy cabs are advertising like this.
Advertising on taxis meets the highest level of a recall by the consumers. The best point about this technique of advertising is that it is not limited to passengers only. It is visible to all pedestrians, cars etc. It generates public interest by breaking the monotonous landscape on the street. To top it all, it has message longevity of up to 18 to 24 hours in a day.
Meru Cabs believe that Cabvertise competes effectively with outdoor media. Unlike most static outdoor, the Cabvertised brands have had the unique opportunity of increased brand saliency coupled with brand engagement. At the same time Meru Cabs transports more than a million passengers every month. Each of these customers spend at least 45 mins in the cab.
Meru Cabs has the largest fleet of taxis in India with 5000+ taxis in the cities of Delhi, Mumbai, Hyderabad and Bengaluru. Research has shown that taxis spend 90% of the time in the city center. Also, each taxi remains on the road for fourteen hours daily. Meru Cabs operates 24/7, 365 days a year & each cab covers more than 200 km each day.
EasyCabs are located at all major cities across India. Give your brand adequate reach and visibility by integrating EasyCabs Advertising with your communication campaigns to connect with the right audience. Spread across 4 cities with a fleet size of 2500+cars, each taxi remains on the road for twelve hours daily and the services are available around the clock, throughout the year.
CASHurDRIVE is Vehicle’ advertising concept like advertisement on cars, which happens to be the first of its kind in India. As India’s leading Media Advertising Company, it specialises in advertisement of cars with the concept of Vehicle wraps and offers corporate expert and professional application support across 24 cities in India.
CashurDrive Marketing has been established with the sole aim to save your time by planning and buying your outdoor advertising. We work with all the major media owners to provide you with a bespoke outdoor advertising and activation program on pan India.
CASHurDRIVE Marketing Pvt. Ltd., an outdoor advertisement company bags an exclusive marketing rights for Mumbai-based cab fleet i.e. TAB Cab. Among radio cabs, TAB cab is said to be the largest fleet operator having more than 4,000 cabs across the city.
Cabs will have branding opportunities covering all 4-door panels, rear window and luggage boot. The headrest & seat back space can be further utilised for internal cab advertising. The cab branding offers a stand-alone advertising platform and plays an outstanding role in persuading the habits of a productive audience.