In an exhibition getting the right booth design is important; however, equally important is the exhibition banner. Here are 3 tips which will help you get an eye-catching exhibition banner that will promote your brand as well as be a crowd puller!
- Large & Easy to Read Text should be Used
Your exhibition banner needs to cater relevant information about your business at a glance. Onlookers will not bother reading the banner if they see long lines of text in a small or complex font. After all, less is more and the purpose of your banner is to catch the eye and interest of a client, not to make the final sale. Using large, easy to read fonts will make your message loud and get attention as well.
- Banner Should Be of High Quality
Make sure that your exhibition banner does not look low in quality otherwise it will draw negative attention. A banner could be the potential customer’s first sight of your business. If your banner is not of impressive quality, passers-by will think your business is not worth entertaining. It is important to make sure it’s not dirty, torn, or made from low-quality materials. It is imperative to use a high-quality banner that will make the right impact for your business.
- Choosing the Right Design
There are many options to consider when choosing how to design an exhibition banner. The amount of space you have at an event will help in deciding the size and style that is apt for you. Generally, you need an exhibition banner which is eye-catching yet isn’t so big, it looks out of place or overwhelms its surroundings. Conversely, a banner which is far too small won’t grab as much attention as it could do and will have far less of an impact.