News Category: National
ColorJet India Partners With Digital Hires for Spain & Portugal
India’s biggest manufacturer and exporter of wide format inkjet digital printers ColorJet India has recently appointed Digital Hires in Spain, as their distributor to market its printers across Spai
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Media Expo Delhi 2018 Receives Massive Footfall
Media Expo, one of the most trusted international trade exhibitions for advertising and signage industry, has concluded its 2018 New Delhi edition in September. Â This year, it has witnessed a 21 perc
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Havells’ Wires On The Billboard
Havells India is best known for its ‘wires that don’t catch fire’ campaign. It started out with a complete 360 degree advertising strategy leveraging all forms of media. The company tried to t
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HP Uses Media Expo to Showcase Its Large Format Strength
HP Inc. demonstrated the indoor and outdoor signage printing capabilities of its Latex printer portfolio at the Media Expo 2018. Visitors at HP’s booth could witness live demos of various Latex appl
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Driving Santro to The Villages Through Billboards
Hyundai has decided to change its advertising strategy this time as it no longer wants to rope in brand ambassadors to power its advertising campaigns for Santro. It has now shifted its focus on massi
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Honda’s New OOH Targets Youth Â
Honda City has been one of the most celebrated names in the sedan segment for over 20 years. Now, it has launched a campaign to attract young sedan buyers. The campaign – ‘Forget the Toys’ â
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