News Category: National
HP Uses Media Expo to Showcase Its Large Format Strength
HP Inc. demonstrated the indoor and outdoor signage printing capabilities of its Latex printer portfolio at the Media Expo 2018. Visitors at HP’s booth could witness live demos of various Latex appl
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Driving Santro to The Villages Through Billboards
Hyundai has decided to change its advertising strategy this time as it no longer wants to rope in brand ambassadors to power its advertising campaigns for Santro. It has now shifted its focus on massi
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Honda’s New OOH Targets Youth Â
Honda City has been one of the most celebrated names in the sedan segment for over 20 years. Now, it has launched a campaign to attract young sedan buyers. The campaign – ‘Forget the Toys’ â
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Canon Brings PIXMA Zone to India
In order to familiarise the consumers with various categories of inkjet printers, cartridges and photo media, Canon India has launched a PIXMA Zone for the first time in India. The zone will showcase
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Times OOH Bags Two Airport Contracts
A leader in outdoor advertising, Times OOH has added more feathers in its cap. It has bagged two new contracts, one each in domestic and overseas. The first contract is for exclusive advertising right
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MTV’s Unique Twist to OOH
Taking creativity to an all-new level, MTV has launched an OOH campaign with live billboards to promote its two upcoming reality shows – Ace of Space and Elovator Pitch. The billboards went live
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