The 48th edition of Media Expo Mumbai, the international trade exhibition on indoor and outdoor advertising and signage solutions is scheduled to take place on 12-14 May 2022 at Bombay Exhibition Centre, Mumbai, as announced by Messe Frankfurt India, the organizers of the Show. They have introduced a new category on ‘Labelling’ which will be staged on the sidelines of Media Expo Mumbai 2022.
Backed by a successful legacy of over two decades, Media Expo is undoubtedly the most trusted business platform that brings together leading global brands and creative professionals to converge and discover path-breaking future technologies in indoor and outdoor advertising & signage solutions.
As advertising trends foray into a mix of digital and physical mediums, Media Expo Mumbai 2022 will be the ultimate business event to witness technologies that will drive the future of the traditional advertising sector. Arihant Uniglobe, Benson Polymers, D-Kit Media, HP India, Laxmi Sales, Mehta Cad Cam, Mimaki, Mistry Sign, Scorpio and Silicon are among the top manufacturers who have confirmed participation at the three-day exhibition.
In a statement, Raj Manek, Executive Director and Board Member, Messe Frankfurt Asia Holdings Ltd said: “Having set a tone for the new normal with our New Delhi edition, we are ready to once again welcome our industry stakeholders at Media Expo Mumbai 2022. I am also delighted to announce that our brand-new product category in labelling featuring on our show floors this year will enable us to further expand our value offering to trade visitors. We are confident that Media Expo will prove to be an adept platform to explore new products, trends and business opportunities that will pave the way to the growth of physical advertising segment in India.”
Leading manufacturers of large-format printing technology, HP India and Mehta Cad Cam will be introducing their most advanced labelling and packaging production technologies for the very first time on the show floor of the Media Expo.
Commenting on the changes ensuing in the advertising sector, Raj Manek said: “How advertising and brand content is consumed and perceived has drastically changed over the last few years. Today, digital and physical advertising mediums have become two sides of the same coin and go hand-in-hand in delivering better reach and impact of a brand over its audience. Nonetheless, just as digital advertising keeps evolving, it is also crucial for the physical advertising segment players to keep discovering new technology and channels to suit the preferences of modern consumers.”
Over the years, the Media Expo has consistently proven to be a leading exhibition for advertising and creative field professionals to converge, network and build trade alliances. It has been home to some of the latest technology showcases in printing, signage, retail displays, finishing and fabrication as well as consumables and media.
Messe Frankfurt India will also host the advertising fraternity at Media Expo New Delhi from 01 – 03 September 2022 at India Exposition Centre & Mart, Greater Noida.