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Canon Offers Support to its Adopted Villages During Covid-19 Crisis

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30-04-2020 09:04 PM National

Canon India, one of the leaders in the country’s imaging space including the large format printing industry, has recently announced a gamut of initiatives to empower the people of its adopted villages and SOS village homes. Extending its support towards India’s fight against the ongoing Covid-19 crisis, the company wanted to ensure that the community members are fully equipped, safe and motivated to win the COVID-19 battle, the company is providing essential food and sanitation items across the villages. Reaffirming its philosophy of ‘Kyosei’ which embodies the spirit of ‘living and working together for the common good,’ all the Canon employees PAN India are enthusiastically coming together and contributing to PM CARES Fund as well.

Under this initiative, Canon India is providing 3000 food packets in its adopted villages. The food packets include essential ration items such as rice (5 kg), flour (5 kg), pulses (1 kg), salt (1 kg), sugar (1 kg) and cooking oil (1 kg). More than 12,000 people including the daily wagers and below poverty line (BPL) families in the villages are expected to be benefited from the concerted efforts of the company. Canon India’s NGO partner – Humana People to People is supporting in the procurement of food packets, packaging and distribution within the villages.

In addition to this, to provide sanitation support to children of SOS Children’s Villages of Faridabad and Hyderabad, Canon India is distributing essential items such as sanitizers, liquid soap, cotton masks and other home cleansing products. Through this, the organization aims to support 500 children in these SOS villages for a period of one month, covering the 21 days lockdown period as well.

Canon India stands strong and is showing the best of humanity to combat this battle. With ‘Kyosei’ at the heart of its CSR operations, Canon India is consistently endeavouring to work together as one family in order to empowering the less privileged ones. The company considers its adopted villages and SOS Village Family homes as its extended families. Hence, it is re-enforcing its commitment towards them ensuring their well-being and equip them to fight through these difficult times. In the mean time, Canon India employees have also contributed their bit towards the PM CARES fund, supporting the government’s relief efforts.

As a way forward, the organisation aims to continue supporting and safeguarding the communities in these villages in the times to come as well by supplying essential commodities. With all this in operation, Canon India is determined to make all efforts to bring a positive difference and emerge as winners in this fight against the pandemic.

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