Lucknow-based Origins advertising has implemented Edge1 outdoor advertising software platform to automate the business operations of its increasing number of OOH advertising media sites.
The company has opted for Edge1 Platform, prominent outdoor advertising media management software, to aid in the automation of its growing number of outdoor media sites in Uttar Pradesh which includes both static and digital sites.
The implementation of Edge1 will help in reducing all manual efforts while effortlessly driving the organization system, with the help of automation. Origins will use Edge1’s Platform, media owner’s web-based software to deliver reliable and efficient campaigns to their clients.
The company will be able to manage media planning and buying, campaigns, operations, landlords and finances with business analytics on their hoardings, digital screens and facade it operates in all across Uttar Pradesh.
Origins advertising is not only the biggest, however, it is known for its full-service, and as an advertising solutions agency with a strong foothold and successful projects across various domains such as digital, print, indoor and outdoor advertising, events, radio, and other services.