An Inventive Billboard with A Twist Waiting Sunset

A billboard ad for BBC’s Dracula, impaled with stakes, slowly reveals its hidden image and turns creepier as the Sun sets. A BBC creative, the bloody clever Dracula, is the gothic masterpiece fr

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Guinness Dynamic, Digital OOH Campaign Was Designed to Promote Six Nations

Diageo stout brand, Guinness’ had initiated a nationwide digital, dynamic out-of-home campaign that was aimed at encouraging fans to settle in to match venues, pubs, bars or at home and take in a ga

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Amcal Pharmacy Launches Live Pollen Count Billboards To Help Hay Fever Sufferers

OOH can be used in amazingly innovative ways and Amcal Pharmacy’s new billboard is an example of such creativity. The company has launched a live billboard campaign for spring that will help people

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Infiniti Launches Dynamic DOOH Campaign to Target Car Brands

In the race to outrun competitions and stand out in the clutter, brands are launching the OOH campaign to get the attention of the distracted commuters. Recently, automobile manufacturer Infiniti laun

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Cannabis Company Elixinol Advertises on London Underground

Australian cannabis company Elixinol Global Limited has started a first OOH campaign using digital signage and video boards across key London Underground railway stations. The campaign is created to c

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Adomni Begins Largest Programmatic OOH Campaign Starring Kylie Jenner

The new advertising campaign for Kylie Skin, skincare range by social media influencer, Kylie Jenner launched by Adomni is the largest ever Programmatic OOH. The ad campaign stars, Kylie Jenner’s fa

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