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Back to basics, Ashok Products reintroduces Tin/Metal Advertising Display Boards

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11-04-2022 09:04 PM National

Jagdish Purswani, a 3rd generation entrepreneur and partner of Ashok Products, Vadodara, is aggressively promoting Tin based advertising boards and signage. After a gap of 2 years, he got a great opportunity to showcase the company’s range of Tin boards at the just concluded SignToday/ImageToday fair in Mumbai. The company received a tremendous response as the fair was visited by a large number of people from across Maharashtra and Gujarat, and the idea of Tin boards was conveyed to a larger audience.

Jagdish Purswani, a B.E (Mech) degree holder from the Maharaja Sayajirao University of Baroda, crafts numerous designs and concepts in advertising using Tin sheets. In addition to Tin, the company also offers advertising boards, printed on acrylic, ACP, MDF, plastic etc. However, sunpack is ‘no’ ‘no’ merely because it does not last long. He is in favour of using Tin as a substrate for various advertising boards since it is long-lasting. “Our advertising solutions are real value for money and lasting, and good for outdoor. Even we can offer in small quantities. We are creating awareness about the use of Tin in advertising boards.”

Explaining the main advantages of TIN, Jagdish Purswani says that compared to other substrates, the metal sheets have better printability; these have very high strength, as compared to other advertising materials, have a very long life. He says that the costs of printed tin sheets are approximately 50% less than other advertising materials. Tin plate sheet is an eco-friendly material, which does not harm the environment as compared to PVC or sunpack (also called flute board), etc. He says that the recent developments in Ink and metal printing inks have a life of 12 to 18 months for outdoor applications.

Established in 1958, Ashok Products is a manufacturer of various signboards for safety, Public Awareness, industrial and shops use, etc. The original company was into packaging. They supply these boards to Mobile Companies, Banks, hospitals, educational institutes, corporate etc. The company’s 8000 sq.ft production unit in Vadodara houses flatbed digital (6×11 ft) and metal offset printing machinery (36×45 inch) and finishing equipment. The company supplies Outdoor advertising Boards, Advertising promotional stands, no parking boards, promotional boards, bus rear sideboard, Dealer Signages, Covid-19 Safety Sign Board, Wall Mountable boards, Tower Safety Signages, ACP Sign Board, the range is huge indeed. These are supplied in major cities covering most of the industries.

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