An Ingenious Point-Of-Purchase Display by Lyft Using Beer Can

Sometimes a small idea can make a big impact. These days the marketing ideas need to click instantly rather than taking minutes for people to grasp them. Without making big headlines on billboard or c

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Lancaster Textiles Firm Invests £650,000 for Improved Machinery

A major £650,000 investment in its digital fabric printing capability, has been announced by a Lancaster based fabric printing company. It is part of the expansion strategy by Caton Road based Standf

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Sensient Technologies Launches New Digital Textile Inks

Sensient Imaging Technologies is a division of Sensient Technologies Corporation, has come up with a new range of high performance digital pigment inks, Xennia Emerald PC, applicable for direct printi

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New 3D Printer by Kodak at A Special Price

Kodak is entering the 3D printing market soon. It has recently, announced a new dual-extruder, fully enclosed printer and wide line of premium filaments. The new   Portrait 3D Printer is now availab

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StickEarn: Indonesia OOH Provider Gets Funding to Expand

StickEarn is a startup which specialises in vehicle out-of-home advertising, has been able to bag a seven-figure seed funding from East Ventures. Use of vehicle to promote brands is not new but their

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Burger King Launches Dynamic Outdoor Ads to Inflate Store Visits

Burger king, one of the biggest fast-food restaurants is initiated analytics for 30 different ads created by 360i and bought by Vizeum that were displayed on 100 billboards over the course of a week i

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