Publicis Media‘s digital out-of-home agency Ecosys OOH won 13 metals at the SEAC Singapore Customer Engagement Forum and Awards held in Singapore. This includes six golds, three bronze and four silvers.
Ecosys won gold for ‘most admired OOH media agency for customer engagement’ while Sujit Banerjee, CEO and Director of Ecosys won gold in the ‘OOH professional of the year’ category.
Work for NBA won gold, silver and bronze each in ‘most admired activity for customer engagement’, ‘creativity at its best’ and ‘excellence in innovation categories’. Campaign for Ola won one gold, two silvers and two bronzes – in ‘most effective campaign’, ‘successful use of CSR activity’, ‘excellence in innovation’, ‘best use of technology’ and ‘most admired activity for customer engagement categories’.
HDFC picked up gold in ‘successful use of CSR activity’ while Zee Marathi won gold in ‘excellence in innovation category’. Renault won silver in Creativity at its best category.
The awards received entries from Singapore, Malaysia, Vietnam, Sri Lanka, Indonesia and India competing for the best campaigns, creatives, activities, and marketing initiatives. In its inaugural year, the awards and forum witnessed great participation agencies and marketers in the APAC region, looking to build deeper engagement with customers.