Archives: Innovative Concepts
Baywatch Ad Triggered by Weather!
As people all over US wait for the first day of spring amidst bone-chilling winter weather, Paramount Picture Studio which is currently producing the popular show Baywatch Reboot partnered with Lamar
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Gucci Launches a 2500 sq.ft. Mural in New York
The neighborhood of Lafayette Street in New York recently woke up to this beautiful mural from San Francisco-based illustrator Jayde Fish hosted by Gucci. This masterpiece of an artwork is painted o
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Shake the Orangina Distributor!
This clever campaign from Orangina was an attention grabber and a hit among passersby at La Defense and Lille Europe in France. The campaign depicted exactly what the brand promotes; vigorously shak
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Crust Pizza brings fun ‘Playable Posters’ to the Streets of Melbourne, Sydney and Brisbane
An out of the box outdoor campaign was launched recently by Crust Pizza in collaboration with 3rd space and a music partnership with “Pecking Duck”. A series of interactive posters with sensitiv
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FEA, Germany Promotes Pollution Free Environment via this Creative Campaign
The Federal Agency for Environment, Nature Conservation, Building and Nuclear Safety (BMUB) in collaboration with the advertising agency Tinkerbelle GmbH of Berlin wanted to steer people’s attent
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The Ultimate Do Good, Feel Good Shop
eBay never cease to surprise their customers with innovative outdoor campaigns and this time it is a pop-up shop in London, called the ‘The Ultimate do good, feel good Shop’. It allows shoppers
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