Category: advertising medium
4 Important Attributes Which Will Help Billboards Turn More Engaging!
OOH billboards have been around for a very long time. However, in the current digital age, it is imperative that important measures are undertaken to make them more effective when it comes to advertis
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Green Printing Made Easier by Walki Group
Out-of-Home is an important medium for brands to make consumers aware of their product. Also, for years heavyweight PVC-based billboards and banners are being used for the same. It is a known fact tha
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Three Future Trends in DOOH Which Will Revolutionise Advertising
Digital out-of-home (DOOH) has evolved over time. The invention of new technologies as well as progression of the existing one has transformed out-of-home advertising. Scroll down to learn about the f
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Interactive OOH Campaign With ‘Shattering Glass’ Rolled Out by Ben & Jerry’s
Ben & Jerry’s, is the world-famous American company that manufactures ice cream, frozen yogurt, and sorbet. The company was founded in 1978 in Burlington, Vermont, and sold to Anglo-Dutch co
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3 Innovative Outdoor Campaigns by Amazon
Amazon is the largest Internet retailer in the world as measured by revenue and market capitalization, and it is second largest after Alibaba Group in terms of total sales. Their success definitely hi
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3 Unique Street Furniture Advertising Which Drew Attention
Street Furniture helps in advertising that connects with consumers on a face-to-face level. Bench and bus shelter advertising make an impact on the vehicular and pedestrian audience. If it’s a broad
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