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Ricoh Launches Direct-to-Garment Printer to Help Businesses Grow in Today’s Digital World

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19-03-2018 11:03 AM International

The Ricoh Company,   Ltd. is    a     Japanese m u l t i n a t i o n a l imaging and electronics company. Recently, they unveiled a compact, affordable Direct to Garment (DTG) printer that enables users to quickly and easily produce high-quality applications on a variety of fabrics. The printer due to its size fits easily on desks and counters, combining with its ease-of-use to make it a perfect fit for environments not traditionally dedicated to print, such as souvenir shops and small businesses. It is a cost-effective way to achieve these goals such as many organizations and individuals seek ways to expand their portfolios or increase brand loyalty.

“As Ricoh continues to invest in the industrial print market, we do so with one goal in mind – to make it easier for our customers to grow their businesses,” said John Fulena, Vice President, Commercial and Industrial Printing Business Group, Ricoh USA, Inc. “The RICOH Ri 100 fits perfectly into that mission: it’s affordable; it’s easy to use; it works fast to produce quality, unique applications.”

Businesses, municipalities and other organizations have long recognized the impact of branded t-shirts, canvas bags, pillows and other fabrics, but questions around cost, customization and control have prevented many from taking advantage. This printer eliminates those concerns by putting the power of DTG printing directly in the hands of these organizations while allowing for economical one-off and short run prints to help supply meet demand. Users can choose between ready-out-of-the-box Ricoh Design Software to create and print designs or an RPCS driver, which renders users to generate designs with their preferred software of their choice before printing.

Also, the printer is bundled with an intuitive heating system that removes wrinkles from fabric, creating a smooth surface for printing, and then cures the ink after, helping to fix the design in place for long lasting, colorfast prints. The heating unit was designed with simplicity and safety in mind, helping those new to DTG printing easily produce a finished product.

“Over the years, our customers have asked for an affordable, low risk way to enter the DTG market and we’re proud to be the first to answer that question at a price point that is unmatched today,” said Karl Tipre, CEO of AnaJet. “Like our Ricoh colleagues, our commitment to our customers is to help them reach their business goals. The RICOH Ri 100 does just that, and at a much lower cost than traditional DTG printers, helping them come to market even quicker.”

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MEX Exhibitions Pvt. Ltd. is an international exhibition company with a strong presence of over four decades in the advertising industry, over 27 years in publishing & 20 years in exhibitions. The company has produced more than 100 market-leading trade exhibitions for various segments in addition to publishing various magazines & advertising trade directories of repute. Successful exhibitions are conducted all over India, Dubai, Singapore and Thailand.

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