About

Around two decades back, Sign & POP World started a mission of disseminating diverse information about the changing facets of signage by reporting about how incessant evolution in the technology is being transformed into practical business intelligence for strategic markets across the nation and around South East Asian countries. Dedicated to the cloud of signage, Sign & POP World promises to be the prime partner that you need to expand your reach and succeed in accomplishing your branding initiatives to meet your marketing & sales objective.

Sign & POP World is your one-stop business guide by understanding and staying in pace with the transition of the global signage market. The magazine assures you to bring in reliable and comprehensive information in the form of industry news, events and exhibitions, to keep you abreast with the latest developments – be it technology, products, or concepts of signage being incorporated in the promotional world. Besides, there is also an informative trade directory to meet your business needs.

Sign & POP World is foresighted to earn itself the reputation of being the country’s leading publication for the signage industry in India. Targeting a wider audience base with a reach to some international readers as well, advertisers can be assured of instant exposure and maximum responses to their adverts.

Be informed that industry giants and decision-making professionals turn to Sign & POP World for the latest news, case studies, product information, and technological advances taking place in the signage industry. Whether are you looking to establish your brand, build awareness, increase revenue or develop a niche clientele, we would be grateful to work with you, helping you utilise our quality media vehicles to reach your goals in 2018 and beyond.

Published by New Delhi-based MEX Exhibitions Pvt. Ltd. with an aim to providing you a 360o view of the market, the Sign & POP World portfolio has four main components, offering you excellent opportunities, to showcase and promote your brands:

  • Sign & POP World (Print Version) – Published 6 times a year
  • Website (Online) – Updated daily with news and product information
  • Newsletters – Weekly highlights, product-focused, and event-specific eNewsletters
  • Industry Resource Guide


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