OUTFRONT Media Inc. recently launched a campaign in collaboration with the University of Michigan Counseling and Psychological Services, the Steven Schwartzberg Foundation, LOGIC, Glenn Close, Michi and Brandon Marshall. The campaign was aimed at raising awareness about mental health and a week-long series of events, called “Who Can Relate?” with a main focus to drive a conversation about the cause at the University of Michigan, Ann Arbor campus.
Consequently, the campaign highlights creative developed by OUTFRONT Studios. The billboard illustrates the thoughts and feelings faced by people with mental health challenges. A blurred image of LOGIC is surrounded by words depicting the internal thoughts of an individual engaged in a mental health struggle. Most importantly and prominently displayed is the phrase “You Are Not Alone.”
“OUTFRONT Media is proud to work with a group that values the importance of active discussions, through numerous platforms, about tough topics like mental health,” said Eddy Herty, National Creative Director at OUTFRONT Media. “We believe that everyone has the responsibility to be a part of this conversation and to reinforce the support systems available to those affected.”
“Glenn, Brandon and Michi have been warriors in the fight against the stigma surrounding mental health. We are all thankful that Logic has bravely committed his time, talent and platform to help those who continue to suffer. OUTFRONT Media has been a passionate partner and has shown a commitment to helping to address these important social issues,” said Harris Schwartzberg from the Steven Schwartzberg Foundation.