Khushi Advertising is reaching new heights. After bagging exclusive advertising rights at Vadodara airport, it has recently acquired the exclusive advertising rights at Madurai airport for the next 10 years. Also, Airports Authority of India has awarded Khushi, the exclusive advertising rights for both, within and outside the airport premises. Khushi advertising is India’s fastest growing ambient advertising agency. This is great news and gives a reason to celebrate for both Khushi and marketers who have a lot to gain by leveraging the exclusive branding space at the Madurai Airport.
The 28% increase in India’s domestic air traffic in just a year indicates airport advertising is the next big thing. Khushi Advertising renders innumerable opportunities to impact around a TG of 1 million annually at the Madurai airport. Also, outside the airport premises, Khushi provides eye-catching exterior displays such as LED billboards and unipoles along the roads connecting to the airport.
Mr. Vishnu Telang, CEO – Khushi Advertising averred “Air connectivity to Sri Lanka, Singapore and Dubai from Madurai Airport, has been a major factor in getting different set of tourists and devotees flocking to Madurai. Airports create a captive and relaxed audience, receptive to communication. The number of flyers to and from the city has seen a steady growth. We are very proud to have been given this opportunity to leverage our expertise in
ambient advertising for advertising at Madurai Airport.”
Mr. Pranay Shah, Director – Khushi Advertising added “This is another feature in our cap and we are immensely proud to provide branding and activation solutions at one of the fastest growing airports. Madurai airport witnesses huge traffic due to the famous Meenakshi Amman Temple.
Madurai is also an important industrial and educational hub in south Tamil Nadu. The city houses various automobile, rubber, chemical and granite manufacturing industries. All these reasons add up to make Madurai an apt airport for marketers to advertise their products, more opportunities to reach out to larger audiences and ultimately more ROI.”