Case Studies
This section entails the concept about a project of a particular scale which we try to put forth to our readers to understand the limitations involved and how it can be addressed. The purpose is to make our readers understand the nature of the project, issues and challenges put forth by the clients, followed by the essentials required for handling a project of that stature.
Oreo’s Unique OOH: Interactive Bus Shelters Dispense Cookies
An interesting interactive campaign has been started by Oreo, all across London to drive purchase and participation in its 2018 Great Oreo Cookie Quest promotion. In the current scenario, interactive...
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Audi India Uses Aero Wrap in its New Campaign
Audi, the luxury car brand never fails to impress us. Their latest innovative and unique campaign is certainly an example of that. Audi India yet again did it in style – the brand with the four rin...
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Telstra Begins Innovative Digital Billboards, Using GPS & IoT
Technology is transitional and it is not surprising when we witness it day by day. The recent example of this is the Australian operator Telstra which partnered with domestic startup Cab Digital Medi...
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FB, the Biggest Social Media Uses OOH for Promotion
Facebook is a big brand and most of us would say it needs no introduction. However; contrary to our opinion the social networking giant is also choosing to advertise on billboards across big cities. P...
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Gigantic Thank You Notes by Lyft as A Promotional Campaign
As part of their annual campaign drive, Lyft, the ridesharing company has come up with an innovative advert. With a lot of competition around, it is integral to have an inventive branding in order to ...
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Srinagar Airport Hosts Eco-Friendly Signage by Orango Solutions
It is about time that we start thinking about our environment. Additionally, start implementing preventive measures which are going to safeguard the future of our planet. Little steps towards this i...
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