OOH campaign10-07-2018 08:07 AM

Three Mobile were vying to create and generate a unique and engaging OOH campaign surrounding their latest ‘Puggerfly’ character. Working with Limited Space, Three installed a giant 3D model of the pug into a prominent mall in the UK. Three has launched the world’s first augmented reality Snapchat pet Puggerfly – as it looks to [Read More]

Samsung16-06-2018 09:06 AM

Taking a monumental stance literally, Samsung Electronics, pushed the boundaries of conventional OOH  advertising campaigns and marketing with a spell bounding showcase at the world’s tallest building, Burj Khalifa in Dubai. The new Galaxy S9 and S9+ have features such as an advanced redesigned camera. The advert was featured in a display of LED lights [Read More]

Absolut15-06-2018 05:06 AM

Airports are one of the most visited destinations. Therefore, it is imperative that this medium is used for advertising brands. Taking a cue, Absolut launched ‘Global Selfie’ campaign to celebrate its limited edition ‘Absolut World’ vodka. The innovative campaign lured travelers flying from Frankfurt and Singapore to a picture of themselves via Absolut.com/globalselfie. The selfie [Read More]

Amazon11-06-2018 10:06 AM

Amazon is the largest Internet retailer in the world as measured by revenue and market capitalization, and it is second largest after Alibaba Group in terms of total sales. Their success definitely hints at the attributes such as effective out-of-home advertising implemented by them. They have been very smartly implementing their marketing strategy using different [Read More]

Street Furniture advertising10-06-2018 10:06 AM

Street Furniture helps in advertising that connects with consumers on a face-to-face level. Bench and bus shelter advertising make an impact on the vehicular and pedestrian audience. If it’s a broad-based coverage in many markets or focused on a single neighborhood, Street Furniture advertising is a great platform to broadcast high-end fashion, entertainment as well [Read More]

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