HP Launches the HP Indigo 12000 HD B2 Digital Press

An upgrade on its existing Indigo 12000 B2 press,  the new 12000 HD digital press, uses new high-definition writing heads to double image resolution to 1,625dpi, which HP said delivers sharper, smoo

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OOH Brand Activations at TIFF Using Shipping Containers

Innovation in advertising is nothing new. With the abundance of shipping containers lying around it was apparent that they will be brought into use. This was recently seen during The Toronto Internati

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Fujifilm to Launch its Illumina LED UV Retrofit Curing System in Europe

Earlier this year the kit was launched in the US, represents one of the most powerful LED UV curing systems available in the market. It enables most traditional UV and water-based flexo presses to be

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Toronto Mall Gets a Makeover with Custom Wall Art

Malls are meant to attract crowd and in order to do so they implement great marketing & advertising ideas. This was recently, seen in the Toronto mall when Toronto-based Eventscape was recently co

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L’Oréal Reinvents Brand Image with Digital Signage

With the advent of the development of new digital signage technology, a lot many brands are implementing its usage for their brands. Moreover, the expansion of signage applications has greatly changed

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