Oreo created is Wily-Vonka style “Oreo Vault” in New York City right between 7th and 8th avenues. Every passerby who opened the vault would get to taste the new Cupcake flavored Oreo cooks 6 days, before it has even reached the store stands! Oreo had stored these new flavored cookies for their fans to experience them before they had to pay and buy them. Cookies of this new flavor were distributed free of cost. All the consumers had to do was open the custom garage door by pulling a lever and their box of happiness would drop to their hands via a conveyor belt.