Chase Distillery has started a travel retail out-of-home (OOH) advertising campaign at London Heathrow Airport Terminal 2 in collaboration with JCDecaux and world of duty free. The campaign titled ‘All in the Chase’ is aimed to build awareness through Chase’s field to bottle messaging. The strategically placed adverts have been installed as clusters to draw the attention of key demographics at the airport. Heathrow airport as an advertising platform was used to launch a brand as fresh and exciting, Chase where the brand had created advertising content to communicate with a key audience such as passengers en route to China.